Wednesday, 28 November 2012

NME Reader Profile

What does NME's reader profile suggest about target audience?



  • The type of clothes they wear (polos) which are comfortable and not overly extravagant. 
  • The brands they wear (H&M, Puma, TOPMAN, FRED PERRY, Adidas, K-SWISS) showing that they like to look nice but doesn't have to wear high end designers or pay a lot of money for their clothes.
  • The shoes they wear (converse) shows again they want to be comfortable but not spend huge amounts of money.
  • The type of alcohol they drink (Jack Daniels, Carling) along with fizzy drinks (Pepsi) which are all accessible. 
  • They enjoy their technology (Laptops, Playstation, Xbox) and enjoy having a gaming experience.
  • The hair gels show that they take pride in their appearence.



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